Welcome to the National Tourism Office of Finland
We are the official institution dedicated to promoting and managing tourism in Finland, a country of breathtaking natural wonders, rich culture, and cutting-edge sustainability. Our mission is to share the beauty of our land with the world, from the magical Northern Lights to vibrant cities like Helsinki and Turku.
As part of the Ministry of Tourism and Culture of Finland, we take pride in ensuring that every visitor has an unforgettable experience while fostering responsible tourism practices that protect our environment and support local communities.
To connect the world with Finland’s authentic and unforgettable experiences.
We aim to inspire travelers to explore the unique landscapes, culture, and heritage of Finland, ensuring that their journey is both enriching and sustainable.
To set a global benchmark for sustainable tourism, where nature and innovation thrive together.
We envision a future where Finland is recognized as a top destination for eco-friendly travel, offering visitors a chance to immerse themselves in pristine nature while enjoying modern amenities.
Leadership of the Ministry of Tourism
With over two decades of expertise in cultural policies and sustainable tourism, Minister Liisa Mäkelä has become a driving force behind Finland’s global recognition as a leading travel destination. Her dedication to eco-tourism, cultural preservation, and modern infrastructure has positioned Finland as a pioneer in responsible tourism.
Promoting eco-tourism.
Revitalizing the traditions and culture of the Sámi people.
Supporting the development of modern and environmentally friendly infrastructure.
Our Core Values
Sustainability
We are dedicated to protecting and preserving Finland's natural resources, promoting tourism practices that respect the environment and promote sustainability.
Authenticity
We value and promote Finland's rich cultural heritage, ensuring that our traditions and customs are an integral part of the tourism experience.
and Quality
We seek to constantly improve and offer high quality tourism services, integrating innovation and creativity in all our initiatives.
A Country Waiting to Be Explored
Venture into pristine national parks and untouched forests
Experience the magic of endless summer days and winter nights
Discover Finland's rich cultural and historical landmarks
Inmerse yourself in authentic Finnish wellness traditions